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Gartner hype cycle analytics
Gartner hype cycle analytics





This makes the Hype Cycle particularly silly to invoke right at the trough - because that’s literally the moment when you don’t have evidence your favourite thing has any substance, and will recover. And this just isn’t true - sometimes they just fail. The Hype Cycle presumes technologies generally recover from the hype phase, work out well, and go forward to success. Gartner themselves put out a Hype Cycle press release for “blockchain” in 2019: It’s regularly trotted out as evidence that this is just a seasonal dip, we’re actually on the Slope of Enlightenment, and a slow progression to the moon is inevitable!Ī common example of Hype Cycle-like thinking is the perennial wrong and inane comparison between Bitcoin and the Internet - a comparison which you’ll only ever hear as an excuse for Bitcoin’s failure in the wider market. The Hype Cycle graph is common in Bitcoin and blockchain advocacy - particularly as an excuse for failure. Stuff starts at an “Innovation Trigger.” Then it zooms up, to a “Peak of Inflated Expectation(s)” … then, oh no, it crashes into a “Trough of Disillusionment”! Then it slowly recovers - up the “Slope of Enlightenment,” to the “Plateau of Productivity.” Hooray!

gartner hype cycle analytics gartner hype cycle analytics

The Gartner Hype Cycle is a purported graph of how technologies gain acceptance:







Gartner hype cycle analytics